Website Compatibility Testing Made Simple
A frequently overlooked aspect of managing an ecommerce website is testing the appearance of that site across different browsers and screen resolutions. For example, your website might render...
View ArticleHow to Identify Most-Used Browsers, Operating Systems, Screen Resolutions
In "Website Compatibility Testing Made Simple," published last week here at Practical eCommerce, I explained the process for site operators, such as ecommerce merchants, to continually ensure their...
View ArticleAdmiring Apple’s ‘Questions & Answers’ Feature
Editor's Note: Each month contributor Louis Camassa — a seasoned ecommerce developer, and the author of our "Tips for Newcomers, Mostly" blog — will identify a feature from an existing ecommerce site...
View Article‘Auto Ship’ Programs Generate Repeat Sales; 2 Examples
Many successful ecommerce businesses focus their marketing efforts on search engine optimization, shopping feeds, email, affiliates, and pay-per-click advertising. However, websites that sell...
View ArticleUsing ‘Quick Views’ to Increase Conversions
Editor's Note: Each month contributor Louis Camassa, a seasoned ecommerce developer, identifies a feature from existing ecommerce sites that is well executed, and applicable to other merchants....
View ArticleConfiguring an Ecommerce Site for International Orders; 8 Tips
International orders are an often overlooked market for ecommerce merchants. Prior to accepting them, however, merchants should configure their sites to increase international profits and reduce...
View ArticleAnalyzing Customer Review Platforms; Amazon’s Example
A customer review system is one of the top features of an ecommerce website. It provides credibility through the word of others who have previously purchased the products or services. This singular...
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